Experiences of Current and Former Members †Assignmenthelp.com

Question: Examine about the Experiences of Current and Former Members. Answer: Presentation: As indicated by the tax assessment administering of TR 2010/1 Contribution spilling can be characterized as the methods for parting commitments once in a year toward the finish of the monetary year and moving a portion of the sum to the record of the mate (Barkoczy 2016). The is by and large viewed as one of the valuable strategies for moving sum it speaks to that an individual can have the option to make balance in the midst of each accomplice and can utilize all the accessible expense motivators. Commitment parting permits the individuals with the offices of gathering account so as to part the business commitments alongside a portion of the individual commitments with their life partner. There are hardly any components that should be considered in parting the superannuation support with the mate that are as per the following; Under the protection age, regardless of whether they are working or not; In the midst of the conservation age of 65 or not forever resigned. An individual can part the commitments with the spouse, wife or a defacto who is living with them (Woellner et al. 2016). Anyway it merits referencing that commitments can't be part with a life partner who has achieved the age of 65 or above. There are sure measure of rules under the commitment parting plans which are as per the following Commitments that can be part: An individual can move the accompanying commitments from their particular record in the record of their life partner which are as per the following; 85 percent of the representative (before charge) commitments 85 percent of the compensation penance (before charge) commitments 85 percent of the individual commitments for which an individual can guarantee reasonings A significant guideline to be considered for this situation is that commitment parting can be just executed for the commitments paid in the superannuation during the present or past money related year. What commitments can be part? Government co-commitments Any type of venture income on the commitments Singular amount measure of moves from the abroad super assets Any measure of cash where an individual can turn over from another super reserve Sums that are exposed to states of family law As apparent from the current contextual investigation it very well may be expressed that Lillian and Boris have a joined whole of $600,000 inside their self-guided superannuation support named LaB SMSF. The most extreme measure of before charge commitments Lilian and Boris can part is 85 percent of the before charge business and compensation penance commitments. The measure of 85 percent is exposed to concessional commitments made for the money related year. Besides, Lillian and Boris should leave a base measure of $5,000 to be left in their individual record after the split except if they are shutting the record completely (Robin 2017). The base sum the couple can part is $5000 and the most extreme sum the couple can part is the $510,000. Obtaining a property to lease is considered as one of the mainstream types of interest in Australia (Bird et al. 2016). Houses and units are a lot more obvious than a few kinds of ventures as where and what Lillian and Boris get it will at last influence their arrival on speculation. There are sure contemplations and suggestions for making interest in the property. As clear from the current situation buying and dealing with the property from the Self-oversaw Superannuation Fund as venture property for Lillian and Boris can be expensive and will make an effect on the general return. For Lillian and Boris a portion of the costs associated with the property speculation includes the cost engaged with stamp obligation, transport charges and the legitimate cost engaged with the possession. Given the reserve of $600,000 from their Self-oversaw Superannuation Fund whey Lillian and Boris claim or secure the property they will be responsible for the progressing cost, for example, protection, b ody corporate expenses, land charge, property the board expenses, fixes and upkeep costs. Certain contemplations and suggestions in procuring the property comprise of less unpredictability of the property than putting resources into shares or different types of venture for Lillian and Boris. What's more, there are sure contemplations, for example, a huge of the property use can be balanced against the pay with the end goal of duty (Bird et al. 2016). Certain ramifications on securing the property is costs, for example, stamp obligation, lawful charges and charges required for the realtor in making and buying the property that will make it pricey for Lillian and Boris. Suggestions, for example, misfortune coming about because of the fall in estimation of property are commonly known as negative value. On the off chance that Lillian and Boris keep on renting the business premises they should incorporate everything of lease they procure in their annual assessment form. Nonetheless, an individual can guarantee derivations for their related use for the period the property is rented or accessible for rent. By and large Lillian and Boris can guarantee a quick reasonings for the use identified with the administration and upkeep of the property. Be that as it may, Cost caused for securing and removal of property are commonly remembered for the cost base of the property procured with the end goal of capital increases charge. Lillian and Boris can pick up the entrance of the superannuation in their SMSF account in the event that they; Arrive at the time of protection in any event 55 relying upon the date of their introduction to the world and resign on lasting premise from the workforce Forever resigned if Lillian and Boris have the current aim of never again getting productively utilized for a time of 10 hours or more than that every week On the off chance that Lillian and Boris arrive at their period of conservation and obtain entrance of their super as the non-commutable annuity On the off chance that they arrive at the age of 60 and stop work In the event that they stop work with the temporary business and have safeguarded the advantage which isn't more than $200 Be that as it may, Lillian and Boris are required to meet one of the accompanying early discharge conditions They are required to pay a discharge authority from the ATO Turn the age of 55 The greatest sum they can get from the SMSF reserves is $510,000 Expense ramifications of Lump total Tax assessment from Super Lump wholes Age Available part of burdened component Max pace of Tax 60 years or more Non-assessable non absolved salary Safeguarding age to 59 First $195,000 (low pace of top) 0% Parity past $195,000 (low rate top) 15% Underneath the time of protection Whole Component 20% Assessment ramifications of Income Stream Tax assessment from Income Stream Benefit Time of perished during death Sort of death Benefit Time of advantage Max pace of Tax Untaxed Element Age 60 years or more Salary Stream Any Age 0% NANE Minor expense rate Less 10% duty balance Beneath the age of 60 years Pay Stream Age 60 or more 0% NANE Peripheral duty rate Less 10% expense counterbalance Underneath the age of 60 years Salary Stream Underneath the age of 60 Peripheral duty rate 15% expense counterbalance MTR (no assessment counterbalance) Income is viewed as basic because of the way that the benefits installment must be made in real money. Singular amount installment can be made either as money or in specie. Independent of the kind of advantage withdrawals lessens the benefit base (Bui, Delpachitra and Kristabela 2016). The laws require the trustee to take into the contemplations the liquidity of assets having respect to the foreseen prerequisite of income. The base gauges of annuity offer the reference point for the vital measure of income in the SMSF. It merits referencing that where the incomes are made sure about trustees may be presented to the transient unpredictability of the market at the hour of liquidating benefits with the goal that the trustee can make the vital yearly annuity installments. The couple Lillian and Boris will have adequate pay to support their pay as the SMSF incomes technique will empower Lillian and Boris to address the key objectives which will help them in; Guaranteeing that the fundamental income prerequisites are met They can put resources into the development advantages for increment their equalization accessible at the hour of retirement Both Lillian and Boris will have the option to misuse the open doors for development by controlling the drawback hazard. Reference List: Barkoczy, S., 2016. Establishments of Taxation Law 2016.OUP Catalog. Winged creature, R., Foster, D., Gray, J., Raftery, A.M., Thorp, S. furthermore, Yeung, D., 2016. Encounters of Current and Former Members of Self-Managed Superannuation Funds. Winged creature, R., Foster, D., Gray, J., Raftery, A.M., Thorp, S. furthermore, Yeung, D., 2016. Who Starts a Self-Managed Superannuation Fund and Why?. Bui, Y., Delpachitra, S. what's more, Kristabela, S., 2016. Desires and encounters of self-guided superannuation subsidize trustees.The Journal of Developing Areas,50(4), pp.459-467. ROBIN, H., 2017.AUSTRALIAN TAXATION LAW 2017. OXFORD University Press. Woellner, R.H., Barkoczy, S., Murphy, S., Evans, C. what's more, Pinto, D., 2016.Australian Taxation Law Select: Legislation and Commentary 2016. Oxford University Press.

Reflection on Uncomfortable Experience Bed Bath

Reflection on Uncomfortable Experience Bed Bath Individuals Personal Development. Presentation The advancement of intelligent aptitudes is a key component of individual and expert improvement for nursing and human services staff (Smith, 1998). In any case, it is imperative to have the option to create viable aptitudes all things being equal, which fuses significantly more than just auditing occurrences, however frames some portion of a procedure of progressing improvement of mindfulness and understanding into the activities of self as well as other people (Rolfe et al, 2001). Agreeing toJones (1995), reflection is additionally a significant piece of creating clinical abilities and understanding the connection among proof and nature of social insurance practice. This implies reflection is additionally part of expert turn of events and arrangement of the most ideal principles of care (Gustafsson and Fagerberg, 2004; Higgs and Titchen, 2001). A few creators propose that reflection is both defective and one-sided, and along these lines, isn't really a valuable movement, however th is is usuall in such a case that reflection isn't centered appropriately, it doesn't accomplish what it should accomplish (Burnard, 2002). Any reflection could be poentially one-sided, as it is an indiviudal and individual activity applying basic intuition to basically abstract encounters (Jones, 1995). In any case, the estimation of reflection has been more than once showed in the writing as giving components of self-awareness through knowledge and learning, and expert turn of events, through pondering own training in the light of ‘best practice’ (Cottrell, 2003; Gibbs, 1988; Schon, 1987). Reflection regularly centers around particular components of nursing experience, for example, basic episodes or critical events inside clincal practice (Minghella and Benson, 1995; Smith, 1998). This sort of reflection is essential to permit medical attendants to comprehend the experience and their own job inside the case, and to think about how to change their practices to improve future practice (Gibbs, 1988; John and Freshwater, 1998). It is this ability to change and improve practice which is the genuine worth and objective of reflection (Rolfe et al, 2001). This paper centers around an encounter thinking about a patient with a spinal physical issue, who was stable and had endured incontinence of excrement, which required nursing care to help with individual cleanliness. The picked model for the reflection is Gibbs(1998) model (see Appendix) which is a cylical model which takes into account a survey of the occurrence and an assessment of the experience, trailed by advancement of an arrangement for future practice improvement. Conversation Portrayal In this component of the model, Gibbs (1988) urges the specialist to portray the occurrence, to state what occurred. For this situation, the patient was fixed inside an intense emergency clinic office, had been incontinent of excrement, and was, naturally, vexed and embarassed by what had occurred. Specifically, the patient, who was a youthful grown-up male, was mindful of the scent. I helped the certified medical caretaker in taking care of his cleanliness needs, utilizing proper manual dealing with hardware. The patient was agitated with the experience. Basically by depicting this occurrence in a couple of lines, I have had the option to feature key components of the episode which begin to develop as significant for thinking about future practice. Emotions In this component of the Gibbs (1988) cycle, the professional is urged to depict how they were feeling. For this situation, I was likewise embarassed, and made considerably more so by the consciousness of the fecal scent and the way this was a youthful male, who was being given a bed shower by two ladies. I likewise felt very ‘sorry’ for the youngster, who was stable because of a mishap and spinal line injury. Here, pondering my emotions causes me to understand that my sentiments may have been transmitted to the patient, and that an expert methodology is required on the grounds that the patient is as of now embarassed and hesitant. I knew that we had a ton of intensity, in light of the fact that the patient couldn't support himself, and that how I carried on was significant in decreasing the impact on the patient. Assessment In this component of the intelligent cycle, the professional is required to consider what is acceptable and what is terrible about the experience. For this situation, it was acceptable that working with an accomplished attendant, the entire methodology was overseen quickly and expertly, and that correspondence with the patient was kept up all through. The certified medical caretaker had thought about the patient previously, and they appeared to have a decent attendant patient relationship. Her way was proficient yet warm, not belittling. The negative pieces of the experience incorporated my own sentiments hindering my expert connection with the patient, and the way that I am certain he knew about my response to the circumstance. Investigation This is the key area of the Gibbs (1988) cycle, since it urges the medical caretaker to break down the circumstance, and it is here that basic investigation abilities go to the fore. According to thinking about a patient in this sort of circumstance, the unpredictability of the passionate/mental and individual elements of the patient’s experience implies that expert ways to deal with their consideration are significant (Slater, 2003). The utilization of various cleanliness helps and approaches, such as, wanting to ‘check’ for cleanliness needs much of the time, may help with forestalling this circumstance happening. In any case, as a lesser understudy, I was not so much mindful of what different alternatives there may be. Further conversation with my tutor uncovered that the patient had been thinking about a stoma pack, since this would give him some power over overseeing fecal incontinence and would permit the patient some autonomy. The patient was paraplegic, no t quadraplegic, and would, with the stoma back, have the option to deal with his own cleanliness needs according to inside capacity. The ramifications of this sort of medical procedure would be impressive. I didn’t acknowledge until after the occurrence, while examining it with my coach, this was on the patient’s mind, and that a lot of his reaction to the circumstance was because of disappointment and that these encounters were adding to his longing to have medical procedure to have a stoma shaped. End This segment of the intelligent cycle asks the medical caretaker what else they could have done. In this circumstance, I figure I could have maybe examined a greater amount of the patient’s case with the medical caretaker before the occurrence, or could have asked the patient, delicately, what we could have improved. I could likewise have invested more energy considering the sort of effect that spinal rope injury would have on a youthful, in any case fit man, regarding the social effect, and the absence of freedom. Positively I had never thought to be significant medical procedure as a methods for giving some close to home freedom. Activity Plan Here the medical caretaker composes visual cues of activity for future practice. Later on I will: Examine cases in more detail with the certified medical attendant Know about my own enthusiastic reactions and attempt to act all the more expertly. Tune in to the patient and urge them to talk honestly with me. Attempt to grow better relational abilities Invest more energy after even apparently innoccuous episodes chatting with my guide about cases, to turn out to be increasingly mindful of the complexities of patient encounters. Generally Conclusion This intelligent cycle has given me a more profound understanding into a circumstance which for me, was from the outset about my reaction and feeling frustrated about the patient. Gibbs (1988) gives a decent cycle to reflection, since it moves the person on towards changing their own training, not simply getting mindful of it. References 2 Burnard P (2002) Learning human aptitudes: an experiential and intelligent guide for medical attendants and medicinal services experts, fourth version Oxford: Butterworth-Heinemann Cottrell, S (2003) Skills for Success: The Personal Development Handbook Basingstoke, Palgrave Macmillan. Gibbs, G. (1988) Learning by Doing. A Guide to Teaching and Learning Methods Further Education Unit, Oxford Polytechnic, Oxford Gustafsson, C. furthermore, Fagerberg, I. (2004) Reflection: the best approach to proficient turn of events? Diary of Clinical Nursing 13 271-280. Higgs J, Titchen A (2001) Professional practice in wellbeing, instruction and the innovative expressions Oxford: Blackwell Science John C and Freshwater D (1998) Transforming nursing through intelligent practice Oxford: Blackwell Publishing. Jones, P.R. (1995) Hindsight predisposition in intelligent practice: an exact examination. Diary of Advanced Nursing 21 (4) 783â€788. Minghella E, Benson A (1995) Developing intelligent practice in psychological well-being nursing through basic occurrence examination, Journal of Advanced Nursing, 21, 205-213. Rolfe G, Freshwater D, Jasper M (2001) Critical Reflection for Nursing and the Helping Professions: A User Guide. New York: Palgrave Macmillan. Schã ¶n, D A (1987) Educating the intelligent specialist San Francisco: Jossey-Bass Slater W (2003) Management of fecal incontinence of a patient with spinal string injury. English Journal of Nursing, 12(28), 727-734. Smith A (1998) Learning about reflection. Diary of Advanced Nursing, 28(4), 891-898 Reference section Gibbs (1988) Cycle of Reflection http://www.nursesnetwork.co.uk/pictures/reflectivecycle.gif

Why Clickbait Works (And Why You Should Do More of It)

Why Clickbait Works (And Why You Should Do More of It) We’ve all found ourselves in such situations:You are busy on your computer, conducting some internet research for your latest article or project. While reading through the information on a webpage, an article on the side bar catches your attention. “You won’t believe how these five billionaires made their wealth. Number 5 will shock you!”Who wouldn’t want to know the unbelievable ways through which billionaires made their money? Who knows, you could even get some ideas on how to become a billionaire yourself.So you click on the article, but unfortunately, there is nothing unbelievable or even mildly interesting about the article.However, on the side bar of this page are several other articles with such enticing titles.Good luck not clicking on them!Today, it is almost impossible to surf the internet without coming across articles with enticing titles trying to convince you to click on them.One minute, you are reading about tips on how to get your dream job, and the next, yo u are clicking through pictures of celebrity homes.The funny thing about clickbait articles is that we almost always know that they are clickbait.However, this does not stop us from falling for them hook, line, and sinker.There is something about them that seems to overrun our self-will.This is why you will find yourself clicking on the next article about “The scariest places on earth,” even if the one you just finished reading about “Five things about Donald Trump that will shock you” did not actually leave you shocked.Why do we always fall for these articles?WHAT IS CLICKBAIT, AND WHY DOES IT WORK? Clickbait refers to pieces of digital content that are meant to lure you to click on them by playing on your psychology.They grab your attention either due to their shock value, their sensationalism, or due to how relatable they are to you.In most cases, since the intention of the clickbait author is to simply get clicks and page views, MOST clickbait content does not actually d eliver on its promise, and if it does, it does so in a very poor manner. What matters is that you did actually click to view the content.Sometimes, however, some clickbait content does deliver what it promised.There are still arguments on whether such content should be considered as clickbait or not.It is no secret that clickbait content is very effective at attracting the attention of internet users.Riding on clickbait content, sites like BuzzFeed and Upworthy have been able to capitalize on people’s curiosity to draw tons of traffic to traffic every month.BuzzFeed attracts over 5 billion unique page views every month, while Upworthy attracts well over 200 million unique views on Facebook using this very strategy.So, what is it about clickbait content that keeps us clicking even when we know that we are being baited? There are several reasons why clickbait works. These include:Clickbait Preys on Our EmotionsClickbait takes advantage of behavioral science. While we like to think o f ourselves as highly logical and rational creatures, the truth is that humans are highly emotional.Clickbait authors know this, and therefore they create clickbait titles in such a way to appeal to our emotions.If you take a closer look at most clickbait titles, you will notice that most of them evoke emotions such as fear, envy, sadness, anger, surprise, inspiration, excitement, humor, and so on.This is not by accident, but rather by design.Already, studies show that emotions have a huge on what we click on.What’s more, the more extreme and polarizing these emotions are, the more likely they are to get us to click.Clickbait Takes Advantage of Our CuriosityAside from being driven by emotions, rather than logic and rationality, human beings are also very curious.Various theories have been postulated to explain why curiosity is such a huge influence on human behavior.The most popular theory is the information gap theory, which was proposed by George Loewenstein.According to this th eory, whenever someone perceives that there is a gap between what they know and what they would like to know, this triggers an emotional response that creates an uncomfortable feeling of deprivation.Once this uncomfortable feeling of deprivation is triggered, a person will try as much as possible to reduce or eliminate this feeling by searching for the missing information.This is why you find it hard to ignore those “you won’t believe what happened next” articles.Even when we know we are being baited, we still go ahead and click on these articles.The desire to eliminate the cognitive discomfort of not knowing is greater than the disappointment of opening an article to find that it does not deliver on its promise.When you come across a clickbait article, the following questions go off on in your head?What if the article will actually show me the unbelievable ways through which millionaires make money?What if I’ll actually learn how to become irresistible to the opposite sex?T his will always drive people to click on these articles even when they know that they are clickbait.Reliance on Numbers and ListsPeople like numbers and lists for several reasons.First, numbers are a great way of organizing information and making it easier for the brain to consume.Given blocks of text versus information that has been reduced to numbers, people will opt for the latter.Second, numbers help give readers an idea of how long an article is and how much time and attention they will need to dedicate to reading the story.When you come across an article titled “5 things you never knew about the prince of Saudi”, you already know that there is a predetermined end point for the article, and you can easily tell how much of the article is remaining depending on where you are in the article.In addition, numbers eliminate or reduce the paradox of choice and give a measure of certainty to whatever it is you are reading.Finally, when you are scrolling through an endless stream of text, numbers tend to stand out â€" especially odd numbers.This is why a lot of clickbait authors rely on numbers and lists.You’ll notice that most clickbait headlines look something like this:5 things you never knew about….10 most shocking facts about…25 awesome products that will…19 mistakes that…They do this because they understand that numbers will catch your attention and will give you the perception that whatever information is contained in the article is more credible and easy to consume.Clickbait Relies on Your AnticipationWe have seen above the different tactics that clickbait content uses to catch out attention and get us to click on these headlines. However, here’s the thing.Clickbait content has been around for several decades, even before the advent of the internet.We know that more often than not, clicking on clickbait content will leave you disappointed.Once bitten twice shy logic would say that, as you get more exposed to clickbait content, its effective ness would decrease, since you know it probably consists of false, empty promises and emotional ploys.So, why is it that clickbait content is still effective despite people having been exposed to it for year?Here’s the thing about the human brain (and most animals as well).People have no problem putting up with huge amounts of disappointment, provided they occasionally get what they expected.The more unpredictable the occasions where they get what they expected, the higher the chances that they will put up with even greater amounts of disappointment.This is what gets people addicted to gambling in spite of losing a lot more times than they win.The same thing happens with clickbait content.While this kind of content disappoints most of the time, it sometimes delivers on what it promised.However, you have no way of knowing whether it will deliver this time round or not.Therefore, people keep clicking in the hope that they’ve chanced upon content that will actually satisfy their cu riosity.This is why clickbait content has remained effective, even when it seems that people should know better.HOW TO INCLUDE CLICKBAIT IN YOUR CONTENT MARKETINGWe have seen some of the reasons why clickbait is such an effective way of attracting readers’ attention. However, a lot of content marketers do not like using clickbait.This is due to the fact that clickbait attracts a bad rap.Sites like Buzzfeed and Upworthy rely on clickbait because it fuels their revenue stream.These sites generate revenue through ads, and for them, what counts are clicks and page views.They don’t care whether these visitors stick around long enough to read the content in their articles.Provided someone clicked on the article, this person contributes to visitor numbers, which can in turn be monetized to generate advertising revenue.On the other hand, if you are selling your own products or trying to promote your brand, you care about much more than clicks and page views.You want your visitors to sti ck around long enough to engage with your content and learn more about your brand and your products and services.Therefore, the conventional approach to clickbait content might not work for you.The visitors driven to your site through conventional clickbait methods will not translate into any meaningful ROI for you.Still, it is possible to drive attention to your website and drive impact by applying some aspects of clickbait marketing.Below are some tactics on how to use clickbait strategies to market your business without alienating your visitors or negatively affecting your brand.Use CliffhangersWe have already seen that people will try as much as they can to eliminate the discomfort of not knowing something they would like to know. Cliffhangers are the ultimate way to evoke your readers’ curiosity.The easiest way to employ cliffhangers in your sentence is to use the phrase “Things nobody tells you about” and then insert something your readers are struggling with.As you can see from the below screenshot, this is a tactic that is used even by Forbes.By hinting that there’s some secret information that is being kept from them and that could potentially help them with a problem they are facing, there’s no way your readers will avoid clicking on your article.Making this simple tweak to your headlines can lead to a significant increase in traffic to your article.Take a minute to analyze some of your headlines. If you are writing an article on “How to land your dream job,” consider changing it to “Things nobody tells you about landing your dream job.”Instead of “4 secrets to scoring amazing LinkedIn recommendations” change the headline to “4 things no one tells you about scoring amazing LinkedIn recommendations.”Once you use this tactic, it is important to then provide your readers with knowledge that is not commonly known by everyone, else you will be misleading your readers, which is something you want to avoid.Convert Your Articles Int o ListiclesWe saw that clickbait authors love using numbers in their headlines because the numbers catch the attention of readers, give the perception that the article is easy to read, and give readers a good idea of the amount of attention and time they need to expend on the article.Therefore, why not take advantage of this tactic to increase traffic to your articles by turning them into listicles?Instead of simply writing about “The critical elements of an effective project plan,” why not write about the “The 10 critical elements of an effective project plan?”Use “Need To Know” In Your Headlines Using “need to know” in your headlines is another way of tapping into people’s curiosity to drive them to click on your articles. Such headlines imply that there is some information that they are supposed to know, but do not know.This triggers the reader’s FOMO and the cognitive discomfort we discussed earlier. Using this tactic to drive traffic to your articles is pretty easy.Just take any regular informative article and add “need to know” in its headline. To make the headline even more likely to drive clicks, add a number to it.For instance, if you have article on “How to get ladies to fall in love with you,” edit the headline to “5 things you need to know to get ladies to fall in love with you.”Trust me, the second headline will attract more traffic than the first.Ride on Celebrities’ FameIt is common knowledge that humans love to gossip, and all people engage in some form of gossip. We have an innate drive to want to know about other people’s lives.The mor e famous these people are, the higher the drive.This is why the celebrity gossip industry is worth over $3 billion, and is the same reason why a lot of clickbait content centers on celebrities â€" what celebrities did, what they wore, the cars they drive, the houses they live in, who they are dating, and so on.While you don’t have to share to share clickbait gossip articles to attract traffic to your website, you can still ride on celebrities’ fame to drive people to your articles while at the same time offering value to your readers.To do this, take a topic that is interesting to your readers, find a celebrity who is relevant to this topic, and include their name in your article headline.For instance, if you are writing about wealth generation, you can a headline like, “How to invest your money like Bill Gates.”This headline is certainly going to pull bigger traffic compared to “How to invest your money.”Ride on Hot Topics and Current EventsThis is a tactic that has bee n around for ages, and one that clickbait authors have perfected.Whenever there is a topic or event that is generating a lot of buzz, people will definitely want to learn more about the topic or event, and you can take advantage of this interest to drive traffic to your website or article.For instance, if it is the holiday season and you want to talk about a boring topic such as personal finance, you could write an article on “10 ways to save money this Christmas.”Since it’s the holiday season, a lot of people are searching for things related to Christmas, and making such a tweak to your headline can help you gain more traffic.Similarly, if there is a trending show, such as the Game of Thrones did earlier this year, you can include catchphrases from the show in your headlines, but you should make sure they fit organically.In addition to helping tap into the huge traffic seeking information about a hot topic, including a trending keyword on your headline will also boost your se arch engine rankings.Use Shock Value This is another practice that clickbait authors have perfected. If you look at most clickbait articles, you will notice that they use words and phrases such as “you won’t believe what happened…” “You’ll never guess what happened…” “Unbelievable,” “Shocking,” “amusing,” and so on.Such words and phrases play on shock value to raise readers’ curiosity.These words make a promise to the reader that they will find information that will stun them.Incorporating such words and phrases into your headlines can help you attract more traffic to your articles.There’s one thing you need to keep in mind, however.Such words raise the expectations of your readers.Therefore, if you are going to use such words in your article, you should make sure that the content within the article is strong enough to meet your reader’s expectations.If you are unable to deliver what you promised in your headline, this will only end up hurting your brand, and readers will lose trust in your content.Stir ControversyI mentioned earlier that the more polarizing or extreme a message is, the stronger the emotion this message will evoke, which in turn increases the likelihood of people responding to the message or wanting to find out more about what it claims.You can take advantage of this to drive more traffic to your articles by offering very strong opinions about a topic.People will want to know why you are making such claims, thereby increasing their likelihood of clicking on your articles.In addition, such opinions will drive engagement as people try to share their opinion or tell you why you are wrong.The debate you spark by posting controversial opinions could even cause your content to go viral, which will in turn attract even greater attention to your content.Abodo used this tactic perfectly with this article about some of the racist cities in America.The article sparked a huge and heated debate, and in the process, the article ended up being shared on social m edia over 67,000 times.That said, you should also exercise a bit of caution if you decide to use this strategy.Go for opinions that are unpopular but tolerable. Going for highly sensitive topics can backfire on you and your brand.WRAPPING UPEveryone hates clickbait content, but it remains to be one of the most effective ways of getting readers’ attention and driving traffic to websites.Despite the bad rap it gets, you can still use clickbait strategies to get people to your site without alienating your visitors or negatively impacting your brand.Clickbait is all about how you write your headlines, and by adopting the clickbait strategies discussed above, you can significantly boost the amount of traffic on your website.That said, I need to give a disclaimer.The reason people hate clickbait content is because in most cases, it does not deliver on what it promises.If you want to use these clickbait headline strategies effectively without ruining your brand, you need to make sure tha t your content always matches what is promised in the headline.If you promise your readers 10 unbelievable facts about something, you should deliver ten facts about this thing, and these 10 facts should be unbelievable.If you are able to do that, applying these clickbait strategies in your content marketing will definitely work for you.